Dec 30, 2024
Wecheer Raises $1.7 Million in Pre-Series A Funding
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Swiss-based startup Wecheer, a SaaS platform transforming offline sales for CPG brands through AI and image recognition, has successfully raised a $1.7M Pre-Series A funding round with strong participation from IM Ventures.

Founded by Karim Choueiri (CEO) and Aurèle de Bosset (COO), Wecheer is led by CPG industry experts and is poised for rapid growth. With a $1B+ opportunity in high-priority verticals and 40%+ year-on-year growth, the company is accelerating its mission to help brands unlock game-changing insights into consumer behavior.

Already trusted by leading global brands such as Coca-Cola, MARS, Pernod Ricard, Diageo, and Nestle, among others, Wecheer enables these companies to leverage advanced data insights to make smarter decisions, drive engagement, and uncover untapped growth opportunities.

At IM Ventures, we are proud to back Wecheer as they continue to revolutionize the CPG industry with their innovative platform and cutting-edge solutions.